Learn the power of partnerships and how to engage your community this November with our two can't miss courses!
Learn how to increase your community engagement and services with practical tools for marketing, outreach, and partnerships with two must-see courses this fall. | Course Overview: Improve Library Service Through the Power of Partnerships | Collaborations can help maximize your impact on your community. Whether you want to begin outreach to form new partnerships or you want to expand current collaborations, this course will teach you the tools to create school, community, and public alliances to drive equitable access to information, improve community outcomes, and achieve learning goals. You’ll learn from the experts how to find partnerships, develop a plan of action, and enact your plan over 3+ weeks through live keynote sessions and an interactive online classroom environment. After you attend this interactive online course and workshop, you’ll be able to: Create intentional, relational, and sustainable community partnerships Understand the continuum of collaboration and plan for your individual context Plan for non-transactional partnerships that center relationships Have a template for contracts, agreements, and other logistical needs Build coalitions between your library and community stakeholders Understand and plan for the nuances of partnerships in highly targeted contexts, including public libraries, school libraries, higher education, and rural and small libraries | "Eliminate barriers to student reading with Public Library CONNECT" led by: Cheri Crow (she, her) | "Eliminate barriers to student reading with Public Library CONNECT" led by: Amy Pickett (she, her) | "Setting Up for Success: Strategic Partnership Planning" led by: Nuchette Black-Burke (she, her) | Check out the full program here. | Course Overview: Engage Your Community by Uniting Marketing and Outreach | Learn how to engage with your community more effectively and build services that make patrons feel valued, welcomed, and heard. Unite your marketing and outreach functions to better identify your patrons’ needs, develop programs and services that fill those needs, and create communications strategies that ensure your community is aware of your offerings. After you attend this interactive online course and workshop, you’ll be able to: Understand and apply the fundamentals of marketing and outreach best practices Understand and apply tangible social media marketing and outreach skills Tell your library’s story in a compelling way to enhance your outreach Implement methods for data collection and analysis to support marketing and outreach initiatives Apply strategic communication techniques to help facilitate your marketing efforts Understand the differences and overlaps between marketing, outreach, and engagement Have strategies for how to center relationships and community collaboration | "Digital and Social Media Marketing and Outreach Fundamentals" led by: Dana Haugh (she, her) | "Using Data to Enhance Marketing and Outreach" led by: Trenton Smiley | Centering Community: How to Move from Outreach to Engagement led by: Fatima Perkins | Check out the full program here. | Our courses are perfect for your team! Group rates available now! Request a discount for groups of 3 or more and work with your colleagues on a project for your library. Purchase 15 or more registrations and apply them across multiple courses. | |