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 ‌ Learning from a Crisis - Best Practice Guide

This report explores the key lessons that can be learnt from reactions to the pandemic.
 
Facebook ad boycott: skepticism about brands’ motives

In cutting off Facebook ad spend and tying it to #StopHate4Profit, some brands are finding that their own practices and products have come under even more scrutiny.
 
A day in the life of… Teresa Barreira, CMO at Publicis Sapient

Publicis Sapient has 53 offices and more than 20,000 employees. We caught up with CMO Teresa Barreira to find out how the business has adapted recently.
 
 ‌  PPC: A glossary of terms
 
This glossary aims to demystify some of the most commonly used terms in PPC while illustrating how the fundamentals fit together.
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Featured Reports
 ‌  Email Marketing Best Practice Guide
This guide has been created to support marketers to either review existing email strategy or create a comprehensive strategy from scratch.
 ‌ Learning from a Crisis - Best Practice Guide
This report explores the key lessons that can be learnt from reactions to the Covid-19 pandemic.
 
View all research
 
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Online Fast Track: Paid Social (1 Day)
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Online Fast Track: Content Strategy (1 Day)
Online - July 15th
Online Fast Track: Digital Marketing Training Course (2 Days)
Online - July 21st
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