Learn from a precious metals company, book publisher, cloud computing company, and real estate agent View in browser
        
John,

They say experience is the best teacher.

I say someone else’s experience is an even better teacher – all lessons, no pain.

Learn from your peers’ triumphs and stumbles in 4 lessons from successful and failed branding efforts.

Read on for lessons from a precious metals company, book publisher, cloud computing company, and real estate agent about launching a brand for a new company, entering a new market, failing to live up to the brand promise, and getting your logo designed.

Here’s to your success,

Daniel Burstein
Senior Director, Content & Marketing
MarketingSherpa and MECLABS Institute

P.S. Our job is to help you do your job better. Reply to this email to let us know how we can help.
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