Letter from the Editor: Minor changes at newsstands highlight the way your preferences keep evolving

I frequently tell you that one of my goals here is to communicate with transparency about what we do here at MLive, and why.

Sometimes that’s about our journalism. Increasingly it’s about how we engage with you across multiple formats and continue to evolve to adapt to our readers’ changing needs and preferences.

Today’s message is about the latter: Beginning Monday, MLive Media Group will discontinue single-copy newsstand editions on Mondays and Wednesdays of The Grand Rapids Press, Jackson Citizen Patriot, Muskegon Chronicle and Kalamazoo Gazette.

Buyer demand for those editions has declined to the point where it no longer is feasible to offer them, so we’re listening and evolving our offerings. In short, these changes won’t affect many of my readers today.

But for those who still bought at the newsstand, some important points:

And one last key point for people who prefer their news in a newspaper format: We will continue to offer eNewspaper editions of all eight titles, seven days per week, for subscribers. If you’re a print subscriber who has not activated your eNewspaper access, go to myaccount.mlive.com and follow the prompts. To start a subscription, go to https://subscribe.mlive.com/ to begin.

There are other ways to get all of what MLive offers in various formats:

Millions of readers already are coming to our offerings every month in these ways. I appreciate that support for our journalism, and also I understand the concerns of the increasingly smaller group whose habits we’re disrupting with these single-copy changes.

To share your thoughts on our offerings and how we can serve you better, write me at editor@mlive.com.

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John Hiner is the vice president of content for MLive Media Group. If you have questions you’d like him to answer, or topics to explore, share your thoughts at editor@mlive.com.

Editor's note: I value your feedback to my columns, story tips and your suggestions on how to improve our coverage. Let me know how MLive helps you, and how we can do better. Please feel free to reach out by emailing me at editor@mlive.com.

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