Hi there,
As we all know, AI and machine learning is transforming marketing. It seems every day we're finding new ways to deploy these technologies in ways that benefit collaboration, personalization, productivity, and ultimately growth.
In Snowflake's "5 Ways AI and Machine Learning Accelerate B2B Marketing ROI" you will learn five places you may not have thought of to use AI, generative AI and machine learning right now to boost your organizationâs B2B marketing ROI:
- Segmentation
- Personalization
- Lead scoring
- Pipeline forecasting
- Attribution