WardsAuto – Customer Experience Edition
WardsAuto The Big Story - Dealer Issue
 

NOVEMBER 30, 2017

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Lincoln Lays On the Customer-Experience Programs

Lincoln President Kumar Galhotra goes down the list of services aimed at wowing consumers.  

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Technology Sure Helps, But Dealers Sell the Cars

In a WardsAuto Q&A, a thoughtful, forward-thinking Mike Burgiss talks about where the auto-retail industry is and isn’t headed.

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Subaru Hopes Big New SUV Will Keep Buyers in Fold

Automaker says it was losing customers when their families got too big for their smaller Subarus.

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What Works Best, Human Connections or Technology?

Today's segment from CBT Automotive.

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