Associations Now Daily News + Membership Wednesday

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Associations Now: Daily News
October 18, 2017

 

Today's Top Stories

 

#AtWork17: From Disengaged to Driven Workers

Adam “Smiley” Poswolsky, a workplace expert and author, challenged #AtWork17 attendees to create a culture of purpose-driven work in their organizations. Read More

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Brewers Association Draws Up Laughs With “Take Craft Back”

The association’s latest endeavor imagines raising the more than $200 billion needed to buy its industry’s giant corporate competitor, Anheuser-Busch InBev, which has bought out a number of major craft brands in recent years. Read More

 

Look for a Boost

There's more nuance to member engagement than you may think. Also: how to create an ambassador program for your next conference. Read More

We're Still Open

The Florida-Caribbean Cruise Association has launched a large-scale awareness campaign to ensure the public knows that most ports in the Caribbean weren't seriously affected by the recent hurricanes and are still operational. Read More

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Takeaways From Amazon's Strategies for Younger Audiences

Amazon has recently added some features that could help drive business among teens and college students. They might inspire you if you're trying to figure out ways to boost revenue from age groups that might prove more important in the future. Read More

 

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Membership Wednesday

 

4 Lessons for Member Listening Tours

Getting your members on board with a bold strategic initiative that they may not initially welcome isn't easy. To sweeten the deal, the CEO of the National Confectioners Association conducted a listening tour to hear members' concerns and share data that helped win them over. Read More

From the Membership Topic Blog

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36.5%

By the numbers

The open rate for email messages sent in the late afternoon-the highest for any time of day, according to research from Informz. The best click rate, 15.7 percent, was seen in the middle of the day.

Source: 2017 Association Email Marketing Benchmark Report

 

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Scouting Shift

In an initiative that it says comes as a result of requests from families and much research, Boy Scouts of America will allow girls to join the Cub Scouts and will also create an Eagle Scout track designed for older girls. Read More

Taking Ownership

Motivate your members to be more involved by elevating them to leadership roles. Read More

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Jobs

 

View these jobs and more at Association CareerHQ

Congregational Membership Analyst

URJ

Qualifications: Undergraduate degree in business, economics, statistics, applied mathematics, or related field involving quantitative analysis. Able to manage client roster with appropriate follow-up a... Read More

Director of Membership

ASPEN

The director of membership, an essential part of the ASPEN leadership team, is responsible for all of ASPEN's membership initiatives. This position is instrumental in designing and leveraging t... Read More

Sales and Membership Manager

National Club Association

The ideal candidate will possess the following skills and abilities: Ability to be a strategic thinker who can create consensus; can synergize with fellow team members with the ultimate goal of incre... Read More

 

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About ASAE

 

ASAE is a membership organization of 39,000 association executives and industry partners representing more than 7,400 organizations. Its members manage leading trade associations, individual membership societies, and voluntary organizations across the United States and in nearly 50 countries around the world.

ASAE

 

Not yet an ASAE member? Learn more about the benefits of membership.
Already an ASAE member? Make the most of your membership today.

 

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ASAE: The Center For Association Leadership
1575 I Street, NW
Washington, DC 20005-1103,
Phone: 202-371-0940, 888-950-2723 | Fax: 202-371-8825
www.asaecenter.org

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