Live: Topic Clusters | Google Ad s Editor | Beardbrand vs. Supply

Feb. 8, 2021 | Congratulations to the Tampa Bay Buccaneers, NFL Champs!

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Live Presentation

Live: How to Build a Content Marketing Topic Cluster

Topic clusters can attract customers and prospects via search engines. In this free 30-minute live presentation by Practical Ecommerce, we will explain how to build a topic cluster that drives traffic, elevates engagement, and generates sales for your ecommerce business.Feb. 16, 1 p.m. Eastern; 10 a.m. Pacific. Learn More...

5 Content Marketing Ideas for March 2021

Content marketing is the act of publishing articles, videos, and similar to attract, engage, and retain customers and prospects. What follows are five content marketing ideas your business can use in March 2021.

5 Practical Uses for Google Ads Editor

Many tools can help manage a Google Ads account. But the most effective, in my experience, is Google Ads Editor. It’s an offline application to download an account and make bulk edits and additions. The tool has saved me days of tedious work by turning...

Lessons from a Friendly Bet: Beardbrand vs. Supply

Patrick Coddou’s company, Supply.co, sells razors and shaving accessories. My company, Beardbrand, sells beard products. He wants men to shave. I want them to grow a beard. We’re both direct-to-consumer ecommerce merchants selling premium grooming...

🗓 CommerceCo Live Events

CommerceCo is our exclusive community of seasoned ecommerce retailers and B2B sellers.

Feb. 11: Master Reverse Logistics. Get Ecommerce Returns Right.

Feb. 18: SEO: Is Keyword Research Still Relevant?

Feb. 25: TikTok and the Commerce Marketer

March 11: Google Ads Automation Mastery Interview

🔥 Today's Great Ecommerce Idea

Monitor ISOs Carefully

"The credit-card industry depends on agents, called “independent sales organizations” — ISOs — to sell merchant account services to businesses. When dealing with ISOs, (i) understand the fees, (ii) review their contracts carefully, (iii) obtain competing offers, and (iv) recognize that not every ISO will fit your business." - Mike Eckler, Independent FinTech Consultant, PEC Contributor

🎙 'Ecommerce Conversations' Podcast

DecksDirect, a Pure Retailer, Thrives

Dr. Squatch Scales to $100 Million with Natural Soaps for Men

Elements Brands Founder on Moving from Doer to Manager

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Continue Your 2020 Growth in the New Year

Changes in Digital Commerce: Gartner Report

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