| March 1, 2021 | Celebrating World Compliment Day. Streaming Video + Ebook Checklist for Ecommerce Success in Canada Canadian consumers are eager to purchase goods online. But Canada is a vast and diverse country, with unique challenges in shipping, marketing, cultural preferences, and more. In this free 20-minute instant video and ebook, we'll review the essentials for long-term, profitable sales to Canada-based consumers. Instant Access... Even Small Companies Use AI, Machine Learning Data, technology, and people are at hand to make artificial intelligence and machine learning available to all commerce companies. To be certain, artificial intelligence and its sub-field, machine learning, have gone through cycles of inflated expectations... Major Brands Bet on DTC Ecommerce Selling directly to consumers online is no longer just for start-ups. As brick-and-mortar sales decline because of Covid-19 and store closures, established brands are changing their business model and focusing on digital sales. Tomlinson's Feed: Fresh and Relevant after 75 Years Kate Knecht is the fourth-generation owner-operator of Tomlinson's Feed, a family-owned retail business with 16 brick-and-mortar locations in Central Texas. The company is 75 years old. Amid the pandemic and the onslaught of online behemoths, can such a... February 2021 Top 10: Our Most Popular Posts Since 2005 we’ve published thousands of articles, webinars, and podcast episodes to assist ecommerce merchants. What follows are the most popular articles that we published in February 2021. 🔥 Today's Great Ecommerce Idea For SEO, Focus on Core Web Vitals "Google has announced that Core Web Vitals will become an organic-search ranking signal in May 2021. To evaluate your website, go to the Core Web Vitals reports in Google Search Console for a listing of your weakest pages. Then enter those URLs into Google's PageSpeed Insights for steps to fix." - Jill Kocher Brown, Contributing Editor, SEO Practitioner 🗓 CommerceCo Upcoming Live Events CommerceCo delivers exclusive ecommerce marketing insights to experienced merchants. Sign Up for a Free 30-Day Trial.(No credit card required.) March 4: How Audio Ads Drive Sales EVP of Veritone One, an agency, on the benefits of audio performance ads. March 11: Google Ads Automation Mastery Don't fight Google Ads. Automate it. Interview with PPC guru Robert Brady. March 18: SEO: Is Keyword Research Still Relevant? Longtime SEO Bill Sebald on keyword research, query intent, and more. March 25: SEO Entities 101 What entities are, how they work, and how they could be impacting your business. 🎙 'Ecommerce Conversations' Podcast DTC Seller of Apple Watch Bands Soars from College Project Ridge Wallet Hits $50 Million with Influencer Marketing Lessons from a Friendly Bet: Beardbrand vs. Supply.co Subscribe to the podcast. 🎯 Industry IQ Resources from our partners. Continue Your 2020 Growth in the New Year Retarget Online Shoppers with Direct Mail You are receiving this email at newsletter@newslettercollector.com because you opted on our website to receive the Practical Ecommerce newsletter. You can unsubscribe, change frequency, or update your email address at anytime. Was this email forwarded to you? Subscribe here. To ensure this newsletter reaches your inbox, please add newsletter@practicalecommerce.com to your contacts. If you use Gmail, just drag this email to your "Primary" tab. See this page for other mail clients. --
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