March On! 7 Resources to Invigorate Your WOMM Strategy, Starting Today

Like father, like son? Not any longer.
Family dynamics are changing drastically, not just in America but throughout the entire world, as dads embrace new responsibilities and opportunities in their roles as parents. Marketers who need to understand and reach this growing demographic are finding answers in Life of Dad, the social network for dads and primary voice of fatherhood on the Internet.

The power of social data is profound.
You can learn so much about your brand’s audience—and the audience that might just be one clever #hashtag or Tweet away. The smartest brands use social data to understand who is talking about them, their products, and their competitors.