Good morning, Marketer, and what are your customers demanding? It pays to know, and that’s why AI marketing tools are so critical in today’s competitive arena. They help marketers zero in on what matters. There’s also a benefit to reading broader industry research about what customers are seeking. In the B2B space, we’ve hit on a great example of a payoff. First, our latest MarTech Replacement Survey found that there’s high demand for more features. Then, it became clear that, likely in attempting to meet this need, HubSpot has upped their subscription fees. Read more about this below, and about other ways of boosting your marketing team’s technical capabilities. Chris Wood, Editor |