Hyundai Motor America is launching efforts aimed at African American and Asian American customers featuring the dramatically restyled 2024 Santa Fe SUV. Read the whole story
At MediaPost's spring Retail Brand Insider Summit we challenge retail marketing execs to share how they're managing their multichannel mix. How are they ensuring that they're talking with consumers on the right channel and in the right way. Does the "reaching everyone everywhere" strategy still play or are they instead opting to be more efficient by focusing on their ideal customers' preferred channels and meeting them there? Click for more
A 15-second video aims to give a taste of what the future of electric performance could render, according to the General Motors luxury brand. Read the whole story
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