With its former vice chairman convicted of bribing South Korea's former president and its chairman in a coma for more than three years, Samsung is going with a total ... Read the whole story
The MillerCoors brand started the jousting in September 2016 with a campaign touting Lite as having "more taste, less calories and half the carbs" ... Read the whole story
A new TV spot introduces DuckChat via Facebook Messenger, a new 24/7 platform that will aid consumers in understanding questions that are often asked ... Read the whole story
The area is home to American Standard, a 140-year-old brand, and features creative thinkers addressing a multitude of challenges in fancy offices. Read the whole story
How can you partner with the right influencer? Or co-brand with the right company? With real examples from Amazon, Ford, Walmart, and more, this report breaks down data-driven ways to improve your marketing partnerships, affiliates and influencer strategy. Click for more
While growth has been slowing for some time, it looks like the usual excuses-a slowdown in the athleisure trend, for example, and massive dysfunction ... Read the whole story
"The solution for automotive manufacturers is to put more emphasis in marketing outreach around their breakthroughs at a software level," says Amobee's Jonathan Cohen. Read the whole story
Financial services company AXA has launched its first global campaign--developed by Publicis Conseil--showcasing its new brand propositioning, “Empower people to live a better life.” ... Read the whole story
The incumbent is 72andSunny, part of MDC Partners, which is being invited to participate in the review. It has held the account for six ... Read the whole story
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