| | John, We live in an era of “data-driven marketing.” Great buzzword, but what does that look like exactly? Take a peek into the efforts of your marketing peers in today’s article Marketing Data: 5 mini case studies where marketers turned information into insight. Read on for examples from a tourism company, reviews website, technology research firm, car detailing website, and nonprofit. Here’s to your success, Daniel Burstein Senior Director, Content & Marketing MarketingSherpa, MarketingExperiments and MECLABS Institute P.S. Our job is to help you do your job better. Reply to this email to let us know how we can help. |
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