Consumers increasingly turn to TikTok to find recipes, makeup tips, restaurant recommendations and other staples of online search. Read the whole story

For example, focus on the functionality of your products over one-time benefits. Read the whole story

Consumers polled said a stronger emphasis on leisure time, travel and a desire to spend more time out of the home were at the top of the list. Read the whole story

Implementing diversity, equity, and inclusion is a continual, relentless journey. So be transparent about what you do (and don't) know. Read the whole story

By reducing or eliminating barriers to large purchases, BNPL provides a strong opportunity to introduce new customers to a brand. Read the whole story