Among the lessons: Some digital pure plays stand out for their continued success, among them Etsy and Chewy. Read the whole story

The "traditional" American population is reaching retirement age -- and young, fast-growing minority groups are increasingly driving consumer spending. Read the whole story

Garden trampoline, a sport where athletes (typically tween and teen males) use a trampoline to perform flips, has exploded on social media. Read the whole story

CMOs deserve a transformation that allows them to better accomplish the ultimate goal of driving value and growth that goes beyond mere brand awareness. Read the whole story

For one: AR can be made easy to consume and share. Read the whole story

Latin American brands marketing to a Latin American audience might feel that they know their customers well enough. But is well enough good enough? Read the whole story