Marketing Infographic: What marketers want on LinkedIn The social media platform surveyed communicators asking questions regarding their priorities, goals and more on the channel. This guide provides a peek into their biggest concerns.
Crisis Communications Data-use questions resurge, this time with Google in the vortex A Wall Street Journal article reveals third-party email extensions may have access to your Gmail account. The search giant responds—citing users’ permission—but skepticism persists.
From the Archives 8 ways to select the perfect PR agency How can you tell whether a firm is the right fit for your organization? Consider these essentials for a great working relationship.
The PR Industry How to pump new life into your PR planning sessions Though your clients might think they want the status quo, smart PR pros know they have to change things up to stay at the top. Here’s how to expand your game plan.
From the Archives 4 PR lessons to celebrate the Fourth of July The nation’s Founding Fathers knew how to effectively distribute their messages and gain support for their movement. Here’s how communicators can emulate their strategies.
Apologies Facebook offers curt apology over blocking tool bug A coding glitch allowed some accounts that had been previously blocked to see public posts and contact blocked accounts. Is the social media platform doing enough to apologize?
Attend two days packed with the latest tools and tips for social media success. Hear from top social media practitioners at Amazon, TED, Microsoft, Starbucks, Southwest Airlines, Jacksonville Jaguars and more.