Greetings, Marketer -- Your opportunity to discover market-defining solutions and actionable tactics that drive business success is here: Grab your FREE MarTech pass and join us online, today, March 30!
The entire Day 1 program is now available for on-demand viewing – and we’re getting ready to kick off Day 2 with the keynote From means to ends: Evolving the marketing technology conversation in 2022, beginning at 11:00am ET. Join Cesar Brea and Betsy Schneider from Bain & Company for this eye-opening discussion featuring Ricardo Ortegon from AB InBev, and Denise Campbell from AbbVie. Together, they’ll discuss the shift from merely tracking martech vendors to exploring real-world use cases, understanding end-users, and realizing meaningful ROI. Then it’s time for even more data-rich sessions, including… Launching a successful DAM using an MVP approach Driving email innovation in a non-linear lifecycle How a CDP's real-time insights can empower B2B marketing A value-based approach to leading agile marketing ...and your choice of engaging Birds of a Feather meetup, where you’ll discuss common marketing challenges with like-minded attendees and industry experts! Don’t miss out – grab your free pass now and join us online today, March 30, at 11:00am ET! Can’t attend live? All sessions and keynotes will be immediately available on-demand so you can discover when it fits your schedule. - Lauren Donovan, your MarTech concierge |