Tune in - Our analyst shares takeaways from our H1 2024 forecast
| | | Hi John,
As more consumers cut the cord and turn to streaming services, connected TV (CTV) has emerged as a significant player in programmatic advertising. By the end of 2024, over 4 in 5 new CTV ad dollars will transact programmatically, according to our H1 2024 forecast.
Register now and join Evelyn Mitchell-Wolf, our senior analyst, as she breaks down the latest growth drivers of programmatic ad spending, particularly through video formats and by device type. You’ll walk away with the insights needed to effectively adjust your programmatic strategy to navigate today’s digital ad space.
Sincerely,
EMARKETER Editors |
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| This Meet the Analyst Webinar is made possible by StackAdapt.
P.S. Please forward this invite to colleagues who are interested in the programmatic ad market.
Interested in sponsoring a webinar? Email advertising@emarketer.com |
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