Register for this Chronicle webinar.
Smart Ways to Attract Online Donors |
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Before you finalize your year-end fundraising strategy, join us to learn which online tactics are getting the best results now. In this session, you’ll learn from a vice president of online communications and a veteran fundraiser who oversees alumni engagement. Join them and Chronicle senior editor Lisa Schohl tomorrow at 2 PM ET, to learn the key elements of a successful online campaign, how to run a digital advertising campaign that gets results, and tips for strategically timing emails to maximize donor engagement. You'll learn from these experts: Cathy Whitlock leads online communications at Parkinson’s Foundation. She specializes in creating high-impact multimedia communication programs with a focus on website user experience, social media engagement, and digital advertising. She has extensive experience working in the nonprofit, corporate, and higher-education sectors. LaShonda Williams is the Associate Director of Alumni Engagement and Annual Giving at the South Texas College of Law Houston. She has more than two decades of experience in higher-education fundraising and held leadership roles at Prairie View A&M University and the University of Houston. LaShonda has a proven track record in using data to increase engagement, giving, and donor retention, and she shares her expertise as a trainer at National University’s Fundraising Academy. |
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Secure your spot before it's too late! This session will include live captioning and ASL interpretation. To request other accommodations, please email copevents@philanthropy.com or call 202-466-1032. This session qualifies for 1.25 CFRE credits. |
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