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Ad of the Day: Millennials Don't Need Your Stinking Capitalism, Says Amusing Sprite Ad A tempting message of greed falls on deaf ears By Tim Nudd Don't tell millennials your wise old fable about making a fortune through capitalism. They value more intangible things—like guzzling soda made by one of the world's biggest corporations.
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W+K Ads Show How Stunning VR Helps People With MS Reconnect With Their Passions A vicarious thrill By Gabriel Beltrone Imagine doing the thing you love the most. Then imagine you can't do it anymore, because of a debilitating disease.
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What Michael Phelps Loves About His Under Armour Ad, and Why He's Never Worn Nike Plus, a look at UA's new athlete outfits for the Olympics By Tim Nudd BALTIMORE, Md.—Michael Phelps and Under Armour were, in a sense, born at the same moment.
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Meet the Mysterious YouTube Food Surgeon Who Hypnotically Concocts Freaky Candy Hybrids These operations take a steady hand By Alfred Maskeroni Have you ever been eating your favorite snacks and thought, "Boy, I sure wish this thing I'm eating was INSIDE this other thing I'm eating, like Dexter-meets-flippin'-Frankenstein!"?
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2 Gingers Irish Whiskey Finds the Perfect Ad Characters to Act Out Famous Drink Names Throwing a staid category on the rocks By Patrick Coffee Liquor advertising doesn't always produce the most creative advertising, thanks to legal restrictions and a tendency to skew toward the conservative. But Chicago agency VSA Partners looks to upend that truism ...
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A Little Girl's Deep-Sea Dream Is Shattered in Greenpeace's Latest Plea for the Arctic This isn't make-believe By David Gianatasio Greenpeace brings a young girl's undersea imagination to life in "The Little Explorer," a short film that tackles the topic of destructive fishing in the Arctic.
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Hotwire Urges You to Take That Vacation Before Dying a Sudden, Gruesome Death Or at least before tackling that laundry By Gabriel Beltrone YOLO advertising tropes are going strong: In a perfect example, a new set of ads from online travel agency Hotwire urges you to take a trip ... because you might just get hit by a bus.
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