NADA 2018 Has Wrapped... Make Sure You
Didn't Miss a Thing!
WardsAuto joined forces with Autoline to provide thorough coverage of the just-wrapped 2018 NADA Convention & Expo. Here's an update on what we saw in Vegas....
Yes, interest rates are going up. And yes, new car sales are slowing down. But Ally says used car sales are going strong and dealers actually make more money selling them. Tim Russi explains why he's so bullish on how the year will go. Watch now.
Reid Bigland, FCA's head of US sales, says the company is perfectly positioned for the products that people want. He also is very bullish on the economy. And he runs through all the reasons why FCA should have a great sales year. Watch now.
The metal license plate was invented 120 years ago and hasn't changed much since. Reviver invented an electronic license plate which is now legal in a number of states, with more on the way. It offers a lot more benefits than you might think, as Allan Cooper explains. Watch now.
Car Gurus is an online car-shopping site that attracts 24 million visitors a month. It's the largest site of its kind in the American market, and is now expanding overseas. What's driving the growth? COO Sam Zales says it all has to do with transparency. Watch now.
Despite all the high-tech tools, algorithms and software available to dealers, having the right people doing the right things still counts for a lot. Scott Hubbell explains what dealers have to take into account to make sure they're getting the right talent. Watch now.
Employee turnover at car dealerships is unacceptably high. It is a major cost headache for most retailers. That's why Hireology developed a set of tools to help dealers attract the right talent, put then in the proper jobs, and take the right steps to hold onto them. Adam Robinson explains how they do it. Watch now.
Car dealers need to get more granular in learning how to properly price the cars on their lot, both new and used. Some cars may not need to be discounted, but which ones? Brian Finkelmeyer explains how vAuto helps dealers capture the right data to price their inventory to sell at the best possible margins. Watch now.
John McElroy sits down with Tom Murphy and Steve Finlay to get their impressions and feedback on what they learned on the first day at the NADA convention. Watch now.
Dealer margins from selling cars are coming under increasing pressure. They need to increase their efficiencies in other parts of their business, especially selling finance and insurance. Reynolds & Reynolds has three products that dealers can use to streamline that part of their business, as Kasi Edwards explains. Watch now.
Contact At Once! was the first to establish chat rooms that connect retailers with customers. But what kind of content are customers looking for? And how do dealerships ensure that customers are getting the info they need, especially after business hours? Denise Chudy explains how they do it. Watch now.
Dealer Teamwork is actually a software company that's leveraging it's capabilities to help dealers market their inventory. Are you up on your acronyms? Dealer Teamwork has mastered MPOP, SEO and SEM (mobile point of purchase, search engine optimization, search engine marketing) to provide dealers with contextual marketing that attracts more customers. Watch now.
People love buying a new car but hate how long it takes to do all the paperwork. eLead One has a unique way to streamline the process. And it says it can help dealers boost profit margins by capturing more service work. Watch now.
Trends, news, observations and reactions to what Wards editors Steve Finlay and Tom Murphy saw on the show floor. And don't forget those basketball hoops, putting greens and wet bars! Watch now.
Check out all the NADA wrap-up video segments online here.
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