New consumer research reveals brand familiarity ranks behind price, but branded ingredients are important to consumers when buying supplements. Read more.
Nevertheless, natural products consumers value ingredients, nutrition and sustainability more than all shoppers, according to a new survey. Learn more.
From understanding certification labels to managing cross-contamination risks, the Gluten Intolerance Group demystifies the complexities of this landscape for retailers and consumers alike.
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Monitor: Supplement prices most important; brand names are secondary
