Dear John,
I remember it like yesterday. It was my first day on the phone as a salesperson at Ziglar - 27 years ago.
I had been trained. I was as ready as I could be. I was also a little scared. At 24 years of
age, I was nervous about selling our products and services to people I didn't know.
Back then, in the "good ol' days" people would call us! No Internet, website, text, email, or
social media. If people wanted something - they called!
My very first day, here is how my very first call went:
Ring. Ring. Ring.
"Good morning! It's a great day at Zig Ziglar's! This is Tom Ziglar. How can I help you?"
"Tom, so nice to meet you. I need some help."
"My kids are in trouble."
"Oh." I said, "What's going on?"
The 55-year-old-plus man started to tell me his story.
His daughter and son-in-law were in trouble. Their marriage was in a rough spot. He loved them both and wanted to help them any way he could.
His son-in-law was a young dentist and had just bought his own practice. School debt
and the debt of the new practice was putting tremendous financial pressure on them.
Plus, they had three kids under the age of five.
They were doing everything they could, but their young marriage, three kids, a new
business, and money challenges were really taking their toll.
"Tom, does your dad have any programs that could help them?"
Fresh out of training, I went into "catalog mode" and started telling him about each
of our programs.
After about 30 seconds, the wise man, the father and grandfather, stopped me
and said:
"Tom. Here is my American Express card. Go ahead and send them anything you
think will help them. Let's pray."
Now you know why I remember my first sale at Ziglar!
The truth is, I had nothing to do with that sale. It was based on the trust and
reputation that my father had built. The man knew that what Dad taught worked.
He just needed help picking the right programs.
I also remember like it was yesterday what happened after I hung up the phone.
My excitement after making my very first sale was suddenly replaced with a
huge moral responsibility.
I had his credit card and I could send his kids EVERY product we had if I wanted
to - that would be a really big sale!
Or
I could play it safe and send them the only one program that was the obviously
most likely fit. This would be playing it "safe" and not giving them enough.
Instead, I had to really think about what were the perfect programs to send. So
that is what I did. When someone prays with you for wisdom for his children so
that they can improve their relationships with each other and their kids, you take
it very seriously and pray about it.
If I got this call today.
My first sale may describe what is going on in your life right now. Maybe you,
your children, or grandkids, or someone you love is really struggling in their
relationships with each other.
Here is what I would recommend you get.
Dad's programs have grown and improved over the years since that call 27 years ago.
If I got this call today here are the programs I would send you:
Courtship After Marriage 6 hours of life-changing relationship-building concepts that will improve any
marriage just by listening and applying the principles. Courtship After
Marriage is based on this foundational concept: The secret to a successful
marriage is to treat your spouse after you get married just like you treated
them right before you got married.
6 hour CD Program $79.00 - Christmas Special 50% off with coupon code
MARRIAGE2016 get it here!
6 hour MP3 Program $49.97 - Christmas Special 50% off with coupon code
MARRIAGE2016 get it here!
Raising Positive Kids in a Negative World 6 hours of powerful and practical ways to raise our kids in a world that is
constantly tearing our families apart. This program is based on the foundational
concept: To a child love is spelled T.I.M.E.
6 hour CD Program $79.95 - Christmas Special 50% off with coupon code
KIDS2016 get it here! 6 hour MP3 Program $49.97 - Christmas Special 50% off with coupon code
KIDS2016 get it here!
How To Stay Motivated Series with Performance Planner (and a bonus!) Over 20 hours of Dad's very best on Success, Personal Development, Attitude,
Motivation, Goal Achievement, Integrity, and Character. This is the COMPLETE
foundational course everyone needs. Best of all, we have created a special
Christmas Package that includes special bonuses. The special package is
called The Ultimate Personal Development Program.
The Ultimate Personal Development Program Basic Package: Retail price $557.85 Christmas Special $199
Save over 57%! Get it here.
There are lots of kinds of gifts you can give this Christmas. Why not give a
gift that helps build a legacy that ripples through eternity?
You are Born To Win, so go ahead and Live To Win!
Tom
P.S. Quote of the Day: "To a child, love is spelled T.I.M.E." Zig Ziglar
P.P.S. Tip - I have heard from hundreds of moms and dads (and grown up kids)
that their family lives were changed simply by listening to Dad in their car as they
rode around. What if you confiscated the so called "smart" phones when you get in the car with your family and listen to some Zig? This simple act
has saved marriages and created incredible bonds between parents and kids. Do
it. You will be glad you did!
P.P.P.S. These Christmas Specials will be available for only a few more days! |