With a new parenting channel, Playfull, BuzzFeed and NBCUniversal are betting that BuzzFeed can replicate its success with social food site Tasty for millennial moms and dads.
Conde Nast titles Vogue and GQ are about to start testing product recommendations in Amazon's Echo Look. There's no promise of revenue in it, but the publisher hopes what it learns from shopper responses will help improve its e-commerce business.
There's a new battle in Europe to own consumer log-ins at scale, which favors companies with large log-in databases, meaning Google, Facebook, Amazon and Apple. Here's the current state of ad data, in 5 charts.
Publishing success comes down to optimizations. Axel Springer's Welt newspaper doubled the number of people watching on its TV live stream by making it more prominent on the publisher's site.
Audi developed a new augmented reality app that's designed to bring the showroom experience to people's mobile phones.
The Digiday Retail Summit is coming up in Austin, TX from Feb. 21 - 23. Discuss and connect with senior retail executives from Aldo, Barneys New York, Cabela's, Kia, Macy's and much more. Reserve your spot in Austin today.
