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ARTICLES

Neobrutalism: Definition and Best Practices

By Hayat Sheikh • 5 Minute Read

As a UI design style, neobrutalism focuses on raw, unrefined elements like bold colors, simple shapes, and intentionally "unfinished" aesthetics.

6 Dimensions for Assessing Usability Data in Analysis

By Maria Rosala and Feifei Liu • 4 Minute Read

Analyze usability findings for authenticity, consistency, repetition, spontaneity, appropriateness, and confounding factors to separate surface impressions from real insights.

VIDEOS

User Journeys vs. User Flows (And When to Use Each)

By Kate Kaplan • 4 Minute Video

User journeys and user flows both capture processes users go through in order to accomplish their goals. Use them together to improve user experiences.

Comparison Tables: 5 Scenarios When Not to Use Them

By Taylor Dykes • 3 Minute Video

Comparison tables are most effective when they’re used in the right context. Prevent unnecessary confusion by making sure a comparison table will help decision-making on your site.

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