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New Hits Westworld, Atlanta and This Is Us Shake Up Golden Globe TV Nominations HBO leads the pack; CBS and Fox are shut out By Jason Lynch While HBO surged back ahead of the streaming services in this year's Golden Globe nominations, the biggest TV story was the influx of new shows—including This Is Us, Westworld and Atlanta— that shook ... Read more » |
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Brandshare Content From Waze | |
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Facebook Just Owned Up to Misreporting Likes, Reactions and Shares to Brands Its metrics come under scrutiny again By Christopher Heine In a blog post today, Facebook admitted to miscalculating more of its marketing stats that companies look at to gauge the effectiveness of their efforts. The move marks the third time since September that the ... Read more » |
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The 10 Most Watched Ads on YouTube in 2016 Gaming ads and Super Bowl spots had a very strong year By Tim Nudd Gaming spots and Super Bowl commercials racked up massive view counts on YouTube in 2016, accounting for six of the 10 slots on Adweek and Google's full-year YouTube Ads Leaderboard, ranking the most-watched ... Read more » |
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Comcast CFO Talks Netflix Deal, Wireless Rollout and Why DirecTV Now Doesn't Worry Him Plus, how 'dominating big nights' paid off for NBC By Jason Lynch Comcast isn't worried about competition from AT&T and Hulu's new streaming bundle services, nor is the company shy about competing in a new area of its own: wireless service. Read more » |
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AT&T Says Early Demand for DirecTV Now Is ‘Exceeding Expectations’ Plus, Verizon details its 5G deployment plans By Jason Lynch Last week's launch of DirecTV Now was plagued with errors, but AT&T says it's thrilled with the early interest in its new streaming bundle offering. Read more » |
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ABC Ad Sales Chief Geri Wang Is Stepping Down in March Retiring after 27 years with the company By Jason Lynch After a brief hiatus, this year's exodus of ad sales chiefs has begun again. Read more » |
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Hairspray Live! Doesn’t Have the Ratings Staying Power of The Wiz and Fox’s Grease Numbers are even lower than Peter Pan's By Jason Lynch The Hairspray Live! cast declared "You Can't Stop the Beat" during last night's live musical, but the audience didn't necessarily agree. The ratings for the telecast were down from last ... Read more » |
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