You’ll like this better than math class.
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Talking Shop

February 12, 2025

What's inside:

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Tips for incorporating data into your decisions.

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Ideas for which data points you should track.

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Detailed breakdowns of some of the top web analytics tools.

To kick off 2025, we want to help you start your business. For more resources on launching and growing a business, visit Shopify.com/blog.

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TIPS

How Data-Driven Thinking Helps Your Business

Entrepreneurs make critical decisions every day. Analyzing and using key data points can help you be more confident in those choices.

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STATS

What Should You Measure?

There are dozens of ways to gauge your business’s success, but you don’t have to analyze everything. Selecting relevant performance areas for your brand can help you focus on what’s most important.

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TOOLS

Use These Business Analytics Trackers

Analytics tools help you understand the performance of your business’s product offerings, marketing, and website. Some focus on specific areas of your business, while others are more holistic.

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