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| Adfreak | October 13, 2017 | Today's highs and lows of creativity |
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Nike’s Striking Ad With Rex Tso, the Unbeaten Hong Kong Boxer, Isn’t About Winning Michael Mann directs W+K Shanghai spot By Angela Natividad Some of our favorite sports ads aren't so much about winning as gritting your teeth against adversity. Nike has always been especially talented at driving this point home. Renowned Hong Kong boxer Rex Tso appeared in one such ad--ironically just before notching his 22nd win in an Oct. 7 fight. In it, Tso is violently... Read more » |
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Promoted Content by IBM Watson Analytics for Social Media | |
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West Elm’s First TV Ads Capture Your Ascent to Adulthood in Slo-Mo 'Get house proud,' says Humanaut campaign By T.L. Stanley You've come a long way from lumpy futons and milk-crate coffee tables, and you've figured out the whole sham, sectional, thread count thing. You know it's a window treatment, not a curtain. Maybe the next step is to "Get house proud," like the characters in West Elm's first TV ads, who are creating an environment... Read more » |
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