Heineken freshens up employee branding with videos | End of shutdown raises concerns over cybersecurity recruitment | Nikola Motors CEO wants to hire laid-off Tesla employees
Created for newsletter@newslettercollector.com | Web Version
Heineken is working to freshen up how it is seen as an employer with a new video campaign that showcases the stories of 33 employees. Each short video shows how employees from every level, including in the finance, supply chain and marketing departments, can innovate and solve problems. Marketing Week (UK) (free content) (1/29)
See a Complete List of 200 Engagement Ideas Employee engagement affects every important part of an organization, but where do you start? Download our e-book for 200 engagement ideas, like following up after your survey; driving employee growth; engaging gig, remote, and hourly employees; and surviving change management!
ADVERTISEMENT
Recruiting & Retention
End of shutdown raises concerns over cybersecurity recruitment While many politicians are concerned over stalled cybersecurity work during the partial government shutdown, a bigger worry is the obstacle the shutdown created for government agencies, especially the Cybersecurity and Infrastructure Security Agency, in recruiting cybersecurity experts. Moira Bergin, subcommittee director for the House Homeland Security Subcommittee on Cybersecurity and Infrastructure Protection, says cybersecurity workers "have plenty of places to go where they're definitely going to get a paycheck." Federal Computer Week (1/29)Nikola Motors CEO wants to hire laid-off Tesla employees Nikola Motors CEO Trevor Milton used LinkedIn to get a message out to recently laid-off Tesla workers, inviting them to work for his company. Milton wrote that it wasn't a jab at Tesla, since Nikola is hiring for many positions and also targeted laid-off GM and Faraday workers. CleanTechnica (1/29)
New year…new opportunities to develop your key managers Meet your toughest talent development challenges by partnering with Kellogg. Our programs bring new thinking into your organization to make your best people even better. LEARN MORE
Earn a free year of digital access to NYT Cooking Get cooking with The New York Times. You'll receive unlimited access to over 19,000 Times-tested recipes, helpful guides, and the wit, wisdom and inspiration of Times food writers. Refer SmartBrief to 5 colleagues and enjoy a free year of unlimited access to NYT Cooking. Your Referral Link:smartbrief.com/WORKFORCE/?referrerId=hCgswturix&campaign=ad_referral_NYTcook
Students use live chats to learn about careers Students in one California school district will use video technology to meet professionals in fields such as botany and baking through live chat sessions. The district is using the Nepris program to host the chats for its World of Work Week. Los Angeles Times (tiered subscription model) (1/26)Business leaders work to close Tenn. skills gap Business leaders in states such as Tennessee and Colorado are partnering with colleges and universities to ensure that future workers earn the credentials they need, especially in areas such as manufacturing and engineering. Bill Seymour, president of Tennessee's Cleveland State Community College, says the need is particularly great in rural areas. The Hechinger Report (1/28)
The HR Leader
How to bring behavioral science into the office Building a behavioral science team -- otherwise known as a nudge unit -- for your organization can drive concrete change for employees in dealing with decision-making, health and more, write Anna Guntner, Konstantin Lucks and Julia Sperling-Magro of McKinsey. They spoke with 14 experts to compile some of the best practices for starting a "nudge" unit, named after the book by Cass Sunstein and Richard Thaler. McKinsey (1/2019)
The dilemma of the critic has always been that if he knows enough to speak with authority, he knows too much to speak with detachment.
