NOTE FROM COMMUNITY MANAGER As we break to celebrate Thanksgiving, Social Media Today will not be publishing tomorrow or Friday. Whether you are an active contributor or reader (or both) I am so thankful to each and every one of you for your loyalty and support. And to all our US-based readers, I wish you a Happy Thanksgiving. Enjoy the break and we will be back in your inbox on Monday. Emma Wiltshire Community Manager, Social Media Today E-mail
Editor's Choice Here is a highlight reel from our last #SMTLive Twitter chat. See how other social media marketers are preparing for the holiday season. |
Best of Social Media Today SaaS Black Friday and Cyber Monday deals for businesses and marketers - 5 tools for 5 different purposes, from social listening to lead generation. |
Did you know that influencer marketing has emerged as one of the most successful strategies to foster brand awareness? |
"The gap between promotion and purchase is closing and making the experience more seamless," Elastic Path's Darin Archer says about how platforms like TikTok and Instagram are blending ads and shopping. |
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