Redirecting agents when they've lost momentum | Creativity "goes hand in hand with new technology" | These brands are making the most of TikTok tactics
Created for newsletter@newslettercollector.com | Web Version
Nykia Wright named permanent NAR CEO President Kevin Sears announced Monday that Nykia Wright has been appointed as the permanent CEO of the National Association of REALTORS®, effective immediately. Wright has been serving as interim CEO since November 2023, guiding NAR through a period of significant transition. Her background in driving organizational transformation, fostering inclusivity and managing change makes her well suited to lead NAR into its next chapter. Full Story: REALTOR® Magazine (8/19)
Skip the line! Access Lone Wolf Foundation now. The wait is over. The new generation of real estate software is officially here! Lone Wolf Foundation is the all-in-one platform for your real estate needs, from marketing to client management, accounting, and more—including Lone Wolf Back Office, Lone Wolf Transact, and Lone Wolf Front Office. Sign up for an exclusive demo today.
Mark Penn, CEO of Stagwell, explains why AI will not replace marketers or creativity, taking a look back at how advertising and technology have been interlinked throughout history. "Technology and AI will satisfy the simple cases, but they won't eliminate creativity, interpretation, insight and analysis -- all of which marketing encompasses," Stagwell writes. He adds, "Creativity will continue to thrive; it goes hand in hand with new technology as it always has since the invention of the coin." Full Story: The Drum (free registration) (8/14)
Buyer adoption means growth for smart-home segment The Canadian smart-home market is experiencing strong growth, driven by the adoption of home automation devices from companies like Samsung, LG, Amazon, and Google. In Ottawa, real estate has shown resilience with a significant increase in sales, particularly in the condominium market, where smart-home technology is becoming a key selling point. Full Story: Realty Today (8/19)
If you're celebrating your staff for coming in under budget, or conversely for hitting big numbers or for putting in long hours, you could be doing irreparable harm to your company culture, writes Scott Cochrane. Long hours, not spending an entire budget and celebrating big numbers outside of their context could be encouraging burnout, discouraging investment in critical areas of growth or masking a more significant downward financial trend, Cochrane notes. Full Story: Scott Cochrane (8/15)
Fair & Equitable Housing
Rent drop not enough to reach affordability in Austin, Texas Despite a recent decrease in Austin, Texas, rental prices, the city continues to face challenges in providing affordable housing. The reduction in rents has not significantly alleviated the struggles of many residents, especially as demand for affordable units remains high and new developments are often unaffordable for low-income families. Full Story: KXAN-TV (Austin, Texas) (8/18)
Legislation & Regulation
Goolsbee: Waiting too long to cut rates can lead to problems Federal Reserve Bank of Chicago President Austan Goolsbee noted that there is no certainty that the Federal Reserve will reduce interest rates in September, but he also highlighted the risk of waiting too long to take action. "If you keep too tight for too long, you will have a problem on the employment side of the Fed's mandate," Goolsbee said. Full Story: CBS News (8/18),CBS News (8/18),U.S. News & World Report/Reuters (8/18)
Sharing Navigate With NAR Powered by REALTOR® Magazine with your network keeps the quality of content high and these newsletters free.
The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.
DISCLAIMER
Advertisements placed in Navigate With NAR do not reflect endorsements from NAR. NAR does not evaluate the advertised services or products, or any claims made in the advertisement. NAR is not responsible for any inaccurate or false statements or claims made in the advertisement or in any materials. NAR does not endorse, sponsor or recommend the Advertiser or Advertiser’s products or services. NAR makes no guarantees, warranties or representations about the Advertiser and Advertiser’s products or services.
SmartBrief Publishes More Than 200 Free Industry Newsletters - Browse Our Portfolio
