Weekly edition | Oct. 28, 2019 Deep Dive After knocking the retailer out of existence last year, Walmart, Amazon and Target took over the toy category. This holiday season, they're playing to lock down market share. | This season, the mass merchant is spending nearly $50 million more in payroll to bulk up customer service and is adding special loyalty perks. | The retail giant is touting its discounts across gifting categories and an expanded suite of customer services as it goes to war with Amazon. |
Power up your holiday planning with deep insights and results-oriented marketing strategies. | More than half of consumers surveyed by Deloitte plan their purchases around Cyber Monday, which falls later on the calendar this year. | The company is looking to leverage its brick-and-mortar footprint and the growing popularity of buy online, pick up in-store as it heads into the holidays. | Consumers on average will spend just under $1,050 during the holidays, according to a report by the National Retail Federation. | A new survey from RetailMeNot indicates shoppers are distributing their holiday spending beyond November and December. | Opinion Retailers risk losing revenue and customers unless they upgrade the gift card experience, writes Loop Commerce CEO and co-founder Roy Erez. | Stat of the Week 70% The percent of consumers who shopped in July on Amazon Prime Day and purchased a holiday gift What We Are Reading Vox WWD Grocery Dive Bloomberg The Washington Post Countdown to Black Friday |