Brands are promoting Muslim inclusivity in Trump's America, 6 reasons why Snapchat Discover has so much viral sameness, 'News is not Netflix': Personalization's appeal remains uncertain for some publishers,
Daily eNL

The swelling brand attack on Google has revealed just how conflicted everyone in the online ecosystem is when it comes to digital advertising's problems.

In the past few months, brands including Microsoft, Chevrolet, CoverGirl and Hyatt have prominently featured Muslim men, women and children in their marketing. And they have done so on some of the biggest stages available.

Countless headlines like "Kylie the blonde bangs bombshell" and "The Real Meanings Behind Justin's Tattoos" could one day spell trouble for Snapchat's growing list of Discover partners.

"News is not Netflix": The appeal of personalization remains somewhat lost on some publishers.

Financial technology is so riddled with jargon it's no wonder companies can't explain what they do. Our sister site Tear Sheet has this handy dandy term sheet to demystify some of the buzzwords.

Rubicon Project CEO Michael Barrett: "We are not for sale."

Greg Coleman, president of BuzzFeed, won Publishing Executive of the Year at last night's Digiday Publishing Awards Gala. See all of last night's winners here.

 
TLDR Title
 

Opportunism knocks: Marketers and media take on Google

Lucia Moses

The swelling brand attack on Google has revealed just how conflicted everyone in the online ecosystem is when it comes to digital advertising’s problems.

Brands are promoting Muslim inclusivity in Trump's America

Tanya Dua

In the past few months, a wide array of major American brands -- including Microsoft, Chevrolet, CoverGirl and Hyatt -- have prominently featured Muslim men, women and children in their marketing. And they have done so on some of the biggest stages available.

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Measuring reader engagement using social media content

Sponsored Content Crowdynews

Learn how to maximize reader engagement by creating a social-rich environment on your website. Understand how to keep readers who arrive from social on the site longer, measure the effectiveness of these social efforts and realize an uptick of conversions. Sponsored content by Crowdynews.

6 reasons why Snapchat Discover has so much viral sameness

Sahil Patel

Headlines like "Kylie the blonde bangs bombshell" and "The Real Meanings Behind Justin's Tattoos" could one day spell trouble for Snapchat's growing list of Discover partners.

'News is not Netflix': Personalization's appeal remains uncertain for some publishers

Max Willens

“It's really not about pushing you the content we think you want. It's pushing the content we think is of news value."

Is your company committing random acts of digital? How to start your digital transformation

Sponsored Content Deloitte Digital

Staying competitive means never staying the same. It means embracing the disruptive and the game changing. With so many digital opportunities at their fingertips marketers must differentiate between the valuable and the exciting to avoid committing random acts of digital. There are tested approaches that can help lead you to the answer and provide the needed agility in your business to take on the future. Sponsored content by Deloitte Digital.

The Tearsheet term sheet: the definitive guide to fintech jargon

Suman Bhattacharyya

The Tearsheet term sheet breaks up the fintech echo chamber by decoding the industry jargon.

Don't just survive: A three-step publisher strategy to beat Facebook at its own game

Sponsored Content Outbrain

Get a group of digital publishers together, and you won't get five minutes into the conversation without someone addressing the elephant in the room -- Facebook. The social giant is unilaterally resetting the terms of its relationship with publishers, sending dwindling audience numbers to publisher sites while politely threatening to hold their content hostage with Instant Articles. But publishers are still looking for ways to cope. Sponsored content by Outbrain

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Careers Title
 
March 23, 2017
Manager, Digital Marketing
TEN: The Enthusiast Network
Bonita Springs, FL
 
March 22, 2017
Agency Sales Manager
Business Insider
London, UK
 
March 21, 2017
Content Acquisition Coordinator
Group Nine Media
New York, NY
 
 

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Events Title
 
Awards Gala
Digiday Publishing Awards
March 23, 2017
 
March 27 - 29, 2017
Digiday Moguls
Vail, CO
 
March 29 - 31, 2017
Digiday Publishing Summit
Vail, CO
 
 

ALL EVENTS