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Orangina's Ingenious Upside-Down Can Forces You to Mix Up the Pulp BETC's packaging solution to the beverage's unusual problem By Tim Nudd Lots of Orangina's marketing is about shaking up bottles of the stuff—to mix up the pulp, which makes the carbonated citrus beverage taste better.
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Love, Grit and Hypothermia: The Real Story Behind Xbox's Insane 'Survival Billboard' McCann London goes through heaven and hell By Tim Nudd Last November, Xbox celebrated the launch of Rise of the Tomb Raider in the U.K. with quite a sadistic stunt in London. It challenged eight Lara Croft fans to stand on a billboard and get pummeled with harsh weather, ...
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Danny Glover Races Against the Clock in Samsung's Epic Action Comedy About Time Philosophy, physics ... and a fast-charging phone By Gabriel Beltrone Time is always running short, so Samsung is offering to help you save some.
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Always Urges Girls to 'Keep Playing' and Not Quit Sports in Olympic 'Like a Girl' Spot Battling another bleak statistic By Kristina Monllos When it comes to sports, girls are often discouraged from continuing to play because of their gender. That's a message that's not worth listening to, says this new Olympic-themed spot from Procter & ...
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L.A.'s Fun, Gruesome Animations Show You More Dumb Ways to Die Around Trains That's gonna leave a mark By T.L. Stanley It's a beautiful day in Safetyville, but not if you try to race a speeding train across the tracks or distractedly walk into its path while scrolling through Tinder. Splat!
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Patriotic People Are Shocked to Learn Where They Really Came From in This Viral Ad Travel site uses DNA to uncover their real histories By David Gianatasio "There would be no such thing as extremism in the world if people knew their heritage."
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Game of Agencies Imagines What Game of Thrones Characters Would Do at an Agency Which GOT character are you? By Rebecca Cullers Indian digital agency Chimp&z has figured out who each Game of Thrones character would be if they were advertising professionals. As a bonus, they even imagined who the clients are. With perfectly selected quotes ...
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