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Ad of the Day: Organic Valley, in Deadpan Style, Celebrates the End of the War on Butter Nominate a hero today to get a butter-sculpture portrait By T.L. Stanley Sugar is the new heroin, and sitting is the new smoking. But one formerly vilified habit—eating butter—is apparently off the naughty list. Gingerbread cookies and basted turkeys for everyone!
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| Brandshare Content From Cardlytics | | |
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How Marketing Helped Milk-Bone Create the $3 Billion Dog-Treat Market The 108-year-old brand still dominates By Robert Klara If it weren't for the organic chemist who invented margarine, the dogs of America would have no treats.
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Leo Burnett Wins Gold at Epica Awards for 'Van Gogh Bnb' and Clever Organ Donor Ads McCann NY also wins for 'Toddlers Kill' By David Griner AMSTERDAM—Leo Burnett Chicago is an early front-runner among U.S. agencies at the global Epica Awards, where the agency's flagship office has won three golds so far.
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Report: Snapchat's Parent Company Files for Its Much-Anticipated IPO Snap Inc. going public? By Christopher Heine Snap Inc. has filed confidentially for its initial public offering, per Reuters today. The company, which owns the wildly popular messaging app Snapchat, has been rumored for months to go public.
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| Brandshare Content From 4INFO | | |
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This Creative Director Made a Customizable Children's Book to Empower Young Girls 'Secret Code' shows girls a future of possibilities By Katie Richards Wandering through a bookstore last September in search of a picture book for a young girl's birthday, Mara Binudin-Lecocq was struck by the fact that there were really no books on the shelf about young girls. It ...
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BP's New Gas Pump Engages Customers With Music, a Photo Booth and Trivia 'Miles' has a voice, too By Christopher Heine At a few BP locations starting today, people may actually enjoy filling up their tanks rather than simply tapping their toes in boredom. The petroleum retailer is rolling out an interactive gas pump called ...
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Why the Creator of Drunk History Is Obsessed With Bad Crime Reenactments Derek Waters on how he decides which stories to tell By Emma Bazilian Specs Name Derek Waters Age 37 Claim to fame Creator and star of Drunk History (Tuesdays at 10:30 p.m. on Comedy Central) Base Los Angeles Twitter @derekwaterss
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