Paint firm wants you to give its worst color a try

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Beat fair housing fatigue with 5 coaching questions | How has the definition of an MLS participant been changed? | YouTube shows who viewers are, where they come from

Created for newsletter@newslettercollector.com | Web Version

May 28, 2024

Top News

Beat fair housing fatigue with 5 coaching questions You might find the constant work that is fair housing to be draining at times. These talking points can help you work through fatigue and stay on course with your mission to provide housing to all. Full Story: REALTOR® Magazine/The Lounge (5/1)

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Settlement Answers

How has the definition of an MLS participant been changed?

The definition has been amended to remove any references to offers of compensation and to establish that a participant has the duty to cooperate, which is to share information on listed property and to make property available to other brokers for showing to prospective purchasers and tenants when it is in the best interest of their clients. Get more facts about NAR's proposed settlement agreement at facts.realtor.

Best Practices in Sales & Marketing

YouTube shows who viewers are, where they come from

(SOPA Images/Getty Images)

Creators can use YouTube Analytics to monitor elements like traffic sources and audience demographics, identify top videos and target content. Valux Digital and uPro Digital CEO Jessica Wong recommends paying particular attention to metrics like watch time and impressions. Full Story: Entrepreneur (5/23)

W+K, Nike help answer 'Where are you really from?'

(Nike/YouTube)

Wieden+Kennedy Amsterdam created a 60-second spot for Nike and the Olympic Refuge Foundation, which tells the stories of athletes from the Refugee Olympic Team as they reframe the common question they're asked, "Where are you really from?" Boxer Cindy Ngamba answers, "I'm from the ring," adding, "I'm from losing my flag, my country and my home, but never giving up." Full Story: Shots (UK) (5/23), Adweek (5/23), Ad Age (tiered subscription model) (5/23)

Real Estate Trends

Paint firm wants you to give its worst color a try It's bold—but is it beautiful? Full Story: REALTOR® Magazine (5/20)

First-time buyers often rely on parental support Parents often assist their children in purchasing their first homes, especially as housing prices rise and financial challenges increase. This support comes in various forms, such as monetary gifts, loans or co-signing mortgages, making homeownership more accessible for young buyers who might struggle to save for a down payment or qualify for a mortgage on their own. Full Story: Northwest Arkansas Democrat-Gazette (Fayetteville) (5/28)

$2M Philadelphia listing connected to city's first female architect Tim Owen of Compass is the listing agent for this Philadelphia property designed by Elizabeth Hirsh Fleisher, the first woman to receive an architect's license in the city. The 1954 property, Fleisher's personal residence, has five bedrooms and is listed for $1.99 million. Full Story: The State (Columbia, S.C.) (tiered subscription model) (5/23)

Technology & Innovations

Subsystem grouping takes confusion out of home systems

(Getty Images)

The article discusses the benefits of internal referrals within custom integration businesses to enhance expertise and customer service. By having specialized team members for various subsystems like lighting and motorized shading, CI companies can improve their service quality and counter the perception of being a "jack of all trades." Full Story: Residential Systems (5/24)

Fair & Equitable Housing

Trend: Rise of for-rent single-family home communities Central Florida is seeing a rise in rental house communities, developments in which all homes are built to be rented rather than sold. This trend is driven by the growing demand for flexible living arrangements and affordability challenges in the housing market. Full Story: WESH-TV (Orlando, Fla.) (5/20)

Legislation & Regulation

Fed's Kashkari wants more evidence of lower inflation The Federal Reserve should wait for more progress on inflation before it cuts interest rates, Federal Reserve Bank of Minneapolis President Neel Kashkari says. Kashkari says he needs "many more months of positive inflation data, I think, to give me confidence that it's appropriate to dial back." Full Story: CNBC (5/28)

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About The National Association of REALTORS®

The National Association of REALTORS® is America's largest trade association, representing more than 1.5 million members involved in all aspects of the residential and commercial real estate industries. REALTOR® Magazine is the official magazine of NAR, bringing expert insight to real estate trends, tools, and business strategies.

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