Consumers today expect brands to know them and to reflect it in all their touch points. How does personalization impact a brand's bottom line — especially when marketing a service brand like healthcare?

This eBook highlighting our client, Providence St. Joseph Health, leverages Luth's digital tracking data to gain insights about the importance of personalization for their brand:

• How digital tracking offers a line of sight into the minds and motivations of customers
• What insights about the trends in personalization were gathered
• How you can apply these personalization insights to your specific category

Download our Personalization and the Consumer Journey eBook.

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