DAILY SCOOP

Pfizer says third dose protects against Omicron, business travel meets hesitancy, and an alliance forms to combat AI hiring bias

Also: The largest marijuana brownie grabs headlines, AT&T and Verizon respond to 5G restrictions from the FAA, and more.

THE WORKPLACE

Why making virtual events fun is such a drag

As patience is wearing thin for the umpteenth Zoom meeting, here’s one PR pro’s idea of how to give virtual gatherings a makeover.

WINNING CAMPAIGNS

The Weather Channel’s awareness campaign to combat water scarcity earns more than 500 million impressions

It posted educational branded content and social media posts during its campaign. The results have earned top prize in the Brand Journalism category of PR Daily’s 2020 Content Marketing Awards.

THE CONSULTANT IS IN

OneUnited Bank joins France in honoring Josephine Baker

Learn how the Black-owned financial institution is using art, technology and partnerships to push for social change.

DAILY SCOOP

Instagram unveils new safety features for kids and parents, comms leaders identify their most important roles, and American Airlines CEO announces retirement

Also: Hotels.com launches 24-hour holiday music challenge, Better.com CEO apologizes to employees, and more.

WRITING & EDITING

5 content creation lessons from the Beatles’ ‘Get Back’

The Fab Four are the subject of a new documentary from Peter Jackson on Disney+. Here are takeaways for content creators and PR pros, so they too can ‘let it be.’

MEDIA RELATIONS

How to make 2022 the year of mending relationships with reporters

In looking at the data, the current model of PR outreach isn’t working for either side of media relations equation. Here’s how to change that.

SPEECHWRITING

10 keys to unlock speechwriting success

Start with an attention grabber, lay out your statement of purpose, and close with a ‘clincher.’

DAILY SCOOP

Doordash hails new investment in workers, how Gen Z uses LinkedIn, and Elle Magazine pledges to go fur free

Also: Pop icon Brandy partners with discount stores for giving campaign on TikTok, Norwegian Cruise Line reports COVID cases on cruise ship, and more.

BRANDING

10 tips for building a community around your brand

As marketers and comms pros look to engage a dedicated following, here are some essential ingredients that must be part of the mix.

SOCIAL MEDIA

3 strategies PR pros can use with the rise of the metaverse

Brands like Meta (formerly Facebook), Gucci, Warner Bros. and more have expanded their physical reach into virtual experiences by using NFT’s, gaming—or even rebranding. 

THE WORKPLACE

Why workers will continue to quit in droves

New data reveals what’s fueling the astonishing wave of resignations—and highlights how companies can turn the tide toward retention.

PR DAILY AWARDS

Announcing PR Daily’s Content Marketing Awards finalists

Congratulations to this year's finalists! See who made the short list.

DAILY SCOOP

Better.com cuts workforce over Zoom, CEOs share top priorities for comms execs, and Anna Wintour details Condé Nast’s content strategy

Also: Nextdoor and Home Depot launch holiday cheer map, Ragan’s 2022 benchmark survey, Kraft Heinz explains Philadelphia cream cheese shortage, and more.