How top digital publishers are set up to get into show business, Publisher gripe: Agencies treat us like banks with crazy payment terms, The Atlantic is now telling ad blockers to whitelist or pay up, Daily eNL
| Lucia Moses Publications of all stripes are doubling down on politics in the Trump era, which has been good for audience growth, but may turn away advertisers. |
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| Sahil Patel BuzzFeed, Bleacher Report, Mashable and Refinery29 want to get into show business. Here’s how they are set up to do it. |
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| Sponsored Content Marin Software |
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| Shareen Pathak Agencies are extending payment terms for their publisher partners even after they've been paid by their clients and using the money as float, according to multiple publishers and agencies interviewed by Digiday. |
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| Lucia Moses The news and culture magazine is trying to protect its advertising business from ad blockers. |
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| Sponsored Content Parse.ly We sat down with Freddie Godfrey, director of content syndication at Newsy, to talk about the much maligned format. His advice? Publishers should let user behavior rather than simple view-counts be their guide. By understanding what the audience is looking for on every page publishers can make smart choices about how to best deliver video that works. Sponsored by Parse.ly |
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| Sponsored Content Parse.ly Are there too many metrics? Brands may want to see every detail, but agencies with their varied priorities often need a sherpa to guide them through the treacherous peaks and passes of media metrics. We sat down with Samantha Skey, CRO of SheKnows, at the Digiday Publishing Summit in Vail, Colorado for a fireside chat about how publishers can help their partners navigate a path through the whiteout data conditions of a metrics blizzard. Sponsored content by Parse.ly |
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