PR 'rules' that are worth bending—or breaking
Some rules were made to be broken—or bent, or even smashed to bits. Our industry is evolving, so our approach to clients’ communications needs should stay fluid. With this in mind, let’s consider new perspectives:
 
 
Reimagining PR ‘rules’ to keep pace with the times
PR
Reimagining PR ‘rules’ to keep pace with the times
Some rules were made to be broken—or bent, or even smashed to bits. Our industry is evolving, so our approach to clients’ communications needs should stay fluid. With this in mind, let’s consider new perspectives:

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