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Product Newsletter: Flavors and colors
This issue is sponsored by Givaudan Sense Colour
SPONSORED MESSAGE
See it. Want it. Crunch it. Love it.
See it. Want it. Crunch it. Love it.
Take your snacks to the next level with vibrant natural colors. Create the need-it-now snacks customers crave - from healthy to indulgent and everything in between. Download the Sense Colour snacks application guide to learn more!... click here
FLAVORS AND COLORS - LATEST NEWS AND PRODUCTS
 Policy shifts and product strategies: What CPG brands need to know now
As shifting trade policies, evolving consumer health needs and fragmented state regulations collide, food and beverage companies are being forced to adapt quickly — or risk falling behind... Watch now
Could RFK Jr.’s obsession with dyes and ‘chemicals’ threaten FDA’s core functions?
Former FDA official warns the current agency leadership’s push to purge dyes from the US food supply quickly could compromise the agency’s ability to strategically address other priorities, including pressing food safety and nutrition issues... Read more
Kellanova sales tumble, but co-branding collaborations & AI-based marketing pilots offer hope
Kellanova’s winning streak comes to an end in Q1 as inflation-induced price hikes take a toll on volumes, but the company is optimistic positive marketing pilots could help buoy future returns... Read more
 Why has the attack on UPFs re-intensified?
Ultra-processed foods are facing increasing levels of criticism again, despite the category not being wholly defined... Watch now
Food tech company achieves natural dye breakthrough with Ginkgo Bioworks’ help
The rush to replace synthetic food dyes will require innovative ingredients and investment in product development, with food technologies offering a solution to supply chain constraints... Read more
 Where is the line for ingredient bans and when should companies comply vs pushback?
FDA’s sweeping plan to eliminate synthetic colors from the US food system announced last week marks a turning point in the war on food dyes that has long been fought at the state level and which before that pitted big food against outspoken consumer advocates who often relied on passion and fearmongering more than science... Listen now
 I snacked my way through Disney’s best bakeries: Here’s what I learned about culture and cookies
When most people head to Walt Disney World, they’re thinking roller coasters, princess parades and fireworks. I came for the snacks and ended up stumbling into one of the most thoughtfully crafted food ecosystems I’ve ever experienced... Watch now
 From self-reflection to investor ready: The tough questions to ask before fundraising
The founder of sauce, spice and snack brand Eat Happy Kitchen deeply feared asking for money, but by reflecting inwardly to identify the root causes of her anxiety and worse case scenarios she was able to create a business plan and pitch to overcome her concerns and those of potential investors... Watch now
The dye is cast: Industry reacts to FDA’s food colour ban
The Trump Administration’s crackdown on artificial colours has manufacturers split: some gearing up for reformulation; others pushing back hard. Will industry cooperation or confrontation shape the future of food colour?... Read more
FDA, HHS take aim at Big Food’s synthetic dyes: ‘Stop feeding our kids petroleum’
The US government has declared war on synthetic food dyes and the food industry is officially on notice. In a fiery Washington press conference, RFK Jr called out Big Food for feeding kids petroleum and vowed to rip these chemicals off shelves by 2026... Read more
 Cultivated seafood Forsea Foods wins over taste testers and passes significant scientific and technological milestones
A pioneer in the cultivated seafood space, Forsea Foods celebrates successes that bring it closer to producing “delicious, affordable food” more sustainably... Watch now
 Global flavors help candy stand out in ‘static’ crowd
Bold, cross-cultural flavors can set apart emerging candy brands – especially when paired with thoughtful retail strategy and a focus beyond social media hype... Watch now
Price hikes hit Easter eggs as cocoa crisis cuts into chocolate
Consumers are finally being hit by commodity pressures... Read more
Redefining ‘clean label’: The convergence of health and sustainability trends stoked by politically-fueled food safety concerns
How consumers define ‘clean label’ is expanding beyond ‘simple, easy-to-understand ingredients’ to include questions about the safety of some long-used ingredients and processing techniques as well as how agricultural practices influence the quality of finished products, according to industry experts... Read more
States move to ban soda and candy from SNAP – triggering industry pushback and potentially a domino effect across US
Arkansas, Indiana and Idaho want to block low-income Americans from spending nutrition aid on candy and soda as part of the Trump Administration’s larger Make America Healthy Again initiative – but industry groups say a ban will have unintended consequences... Read more
 Dropping regional reference in branding opens distribution doors and expands appeal of chocolate beyond its hometown
Seattle Chocolate is now Maeve – a rebranding decision debuted at Natural Product Expo West which reflects the limitations of regional references in names and better speaks to the company’s broader values... Watch now
Award-winning coverage of regenerative agriculture and ingredient bans underscore strategies to stay ahead
FoodNavigator-USA’s deep dive into the business potential of regenerative agriculture across the food industry and in-depth coverage of the ongoing debate about the safety of food dyes and other additives banned by state and federal governments won prestigious regional journalism awards... Read more
UPCOMING LIVE WEBINARS
Sustainable Sourcing Made Simple: The California Almond Advantage
Companies that champion sustainable sourcing aren’t only adapting, but gain significant advantages by leading the charge toward more sustainable business practices.
13-May-2025
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The Salt Shift: Smarter Sodium Reduction
Discover how to stay competitive, meet evolving targets, and deliver great-tasting products in snacks, meals, and meat that align with today’s nutrition expectations.
05-Jun-2025
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SUPPLIERS
Olam Food Ingredients
Olam Food Ingredients is now known as ofi. Focused on the raw materials and ingredient platforms... more details
Döhler
Döhler is a global producer, marketer and provider of technology-driven natural ingredients, ingredient systems and integrated solutions for the global... more details
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