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| Top Stories |  | | Ivy Liu |
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| | | | | Publishers are still feeling the effects of a change Facebook made in May that caused a steep decline in referral traffic. Nearly four months later, publishers aren’t sure when — or if — that traffic will come back. | | |
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howdy! | | | | | There are still those who believe that AR has a place in the marketing funnel, however big or small right now. | | |
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| | | | | According to a recent Bango survey, 78% of consumers want to manage all their subscriptions on a single platform. | | |
howdy! | | | | | Digiday’s second annual Media Agency Report examines the current and future state of media agencies, from the perspective of client spending (within media channels and by client categories) and agency use of AI. | | |
| | | | | Every year, Black Friday Cyber Monday is a time of increased shopping, but that doesn’t mean consumer behavior is the same as in years past. As the go-to social platforms shift, marketers must adjust their strategies to follow suit. | | |
howdy! | | | | | This week’s Future of TV Briefing looks at the post-strike landscape for producers preparing to pitch projects to TV networks, streaming services and film studios. | | |
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| | | | | Brands are increasingly taking a hybrid approach to data analytics where some tasks and campaigns — and their associated datasets — are kept in-house while others are overseen by their agency. | | |
howdy! | | | | | With Pokémon Go revenues falling year-over-year, Niantic, its developer, is looking beyond its popular augmented reality game to generate profits. | | |
howdy! | | | | | With Pokémon Go revenues falling year-over-year, Niantic, its developer, is looking beyond its popular augmented reality game to generate profits. | | |
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