Recipe for TikTok Success: Inside Fazoli’s Test Kitchen A case study on content that skyrocketed numbers and a worthy award nomination
ClickZ Daily: April 19, 2022 | |
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Good morning! TikTok. Love it or hate it you can’t ignore this social media platform that now boasts over one billion users. As businesses need to be where their consumers are, Fazoli’s, an American fast-casual restaurant chain recently decided to connect with its younger audiences on TikTok. In our latest case study, Will Hanrahan, senior manager for digital marketing at Fazoli unravels the recipe behind ‘Fazoli’s Test Kitchen campaign’ that led to skyrocketing numbers and a worthy award nomination. |
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Campaigns Elizabeth Roscoe |
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Lucy helps organizations leverage knowledge for individual and market success using the latest innovations in artificial intelligence. Lucy reads, watches, listens and remembers all you’ve shared to provide specific answers and meaningful insights from text, audio, video and more. Read more | |
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