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| Join Ragan and your peers today, for this must-attend webinar on Video Strategies & Tactics to Boost Social Media Engagement. Packed with actionable lessons and tips, this webinar will give you fresh ideas for channeling your storytelling efforts through video storytelling. |
| Speakers Include: |
| Anthony Quintano
Manager, Visual Storytelling
TD Bank |
| Jenn Thai
Social Media Specialist
Johns Hopkins All Children's Hospital |
| Bardi Moradi
Social Media Manager
Xbox |
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| You'll learn: |
| Takeaways for establishing and growing a branded presence on TikTok, YouTube, Facebook and more Must-know insights from video content's growth—especially as consumer behaviors change Tips, tools and hacks to creating timely and inclusive video content that can be repurposed across campaigns, departments and social media platforms A video shoot list—including scrappy and resourceful ways to use just your smartphone How to tell your story through video (without resorting to the corporate talking head) How to tailor your campaigns and messaging for social media videos Ways distill complex or "unsexy" information using digital content and production best practices Why consistency is key—and ideas for getting started without busting your budget or resources How to cater videos to your target audience(s), while promoting inclusivity through captions and more Content reach and engagement opportunities available on TikTok and YouTube—and why they differ from pay-to-play social strategies How to think of your content across social media as delicious cuisine—and how you can exchange empty calories for offerings with substance How to approach video creation, no matter the length—along with ways to tailor and repurpose your efforts for TikTok and YouTube |
| As an attendee, you'll also receive: |
| Video Shoot Tools and Hacks Tip Sheet Hootsuite's Guide to YouTube Marketing in 2020 Lemonlight's Video Marketing Strategy Guide Single Grain's Pre-Production Guide to Creating Successful Video Content WordStream's Go-To Social Media Video Marketing Cheat Sheet |
| No matter how strapped your resources are or how "unsexy" your organization is online, this Webinar will serve as your crash course on video best practices. Don't want to miss this chance to learn from communicators mastering the art of video—or the insights you'll take with you to use immediately to better stand out from the competition and noise online. |
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| If you have any questions or would like to register by phone, contact Shallonb@ragan.com; 800-878-5331. |
