MARCH 8, 2016

Big Differences in How Dealers Field e-Inquiries

There’s an element of mystery to the results of a mystery-shopping study.

Being confident is necessary, “but you have to know word tracks if you want to be prepared,” says Mark Watson of the Van Horn Automotive Group.

BUY. SELL. SERVICE. REPEAT.
Selling a car is no longer the end of the story. Cars.com connects you with consumers throughout the entire ownership lifecycle for trade-ins, service and—of course—selling cars. Visit NADA Booth 1572C to find out how we can help you drive more revenue to your dealership from mile one to mile done.

Sell Cars While Snoring

Millennials want to buy everything online, including cars, says Aaron Krane, founder and CEO of start-up company Drive Motors. Plus: He's the featured speaker at a WardsAuto webinar at 2 p.m. ET this Thursday. Click to register.

Want to stay on top of what’s happening in your local market? Autotrader makes it easier with local market information, local market sourcing tools and market reports. Better understand your local market, competitive trends and marketing efficiencies with Autotrader local market guidance.

Benefits of Passing Out Business Cards

Relationship building increases the potential to close, especially if the customer goes to the car dealership and asks for a specific salesperson, says WardsAuto Xpert Richard Libin.

If You Are an Automobile Dealership that Purchased Vehicles or Bought Certain Parts for a Vehicle in the U.S. Since 1998, You Could Receive Money From Settlements of Class Actions

WardsAuto F&I Resource Center Sponsored by Ally

Some customer incentives are riskier than others. That's why GAP is good. For a story on this and much more, visit our go-to place for F&I professionals.

Cars, Not Planes, Worry Her

Dealership group helps a national campaign to familiarize Americans about the benefits and limitations of modern vehicle technology.

WardsAuto Webinar: Sell Cars In Your Sleep

Aaron Krane, Drive Motors founder and entreprenuer-in-residence at Khosla Ventures, will present a fascinating look at a new tech-focused approach to sell cars 24/7. The webinar is at 2 p.m. (ET) Thursday, March 10. Register here for free.

Say ‘No’ to Saying ‘Yes’ Too Fast

Pricing transparency has made auto dealers overly worried about losing deals. WardsAuto IdeaXchange expert Tony Noland offers tips on how to deal with that.

Video: Autoline Daily

VW owns up to financial damage. This and more industry news from veteran auto journalist and WardsAuto contributor John McElroy.

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