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ogilvy health social maturity
Report: Pharma’s social media use is maturing, but opportunities abound

We talk to Ogilvy Health’s Rebecca Carter about the results of the agency’s Social Check-up 2023 report, which delves into the social media maturity of 10 big pharma companies.
 
A day in the life of… Sarah Keller, Chief Global Enterprise Officer at Global Message Services

Sarah Keller is the Chief Global Enterprise Officer at Global Message Services (GMS), a messaging platform that provides enterprise solutions in SMS, WhatsApp, push notifications and chatbots, amongst other channels. We asked Keller about the value of messaging for customer engagement, how brands can ensure consumer privacy, and the opportunities afforded by automation.
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rebecca carter, ogilvy health
Econsultancy Live April 2023
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