With Black Friday and Cyber Monday now a major feature of the retail calendar, we want to know how your organisation is approaching this shopper's season. What are your Lessons from Black Friday?
We are inviting you to complete this short survey, which features questions about the tactics, strategies, performance measures and challenges associated with Black Friday.
The survey will take you less than 5 minutes to complete. In return for taking part in the research, you'll get full, free and advance access to the resulting report upon publication.
All answers are strictly confidential.
Please feel free to share the survey with anyone who may be interested in taking part. They will also receive a free copy of the full report!
