It might be a new year, but the ongoing Covid-19 pandemic means that there are further challenges for the retail industry to come in 2021.
With the UK’s third lockdown once again forcing retail stores to close, here is an update on how online, brick-and-mortar, and multichannel retailers are faring.
This condensed Econsultancy Best Practice Guide explores how to best manage change in the context of rapidly shifting technology, consumer behaviours and market dynamics.
At Econsultancy Live, Summit’s Martin Corcoran and Rebecca Wilkes explored why the best principle of retail digital transformation is to “do the stuff that customers love, online” and which retailers are doing this successfully.
Digital Transformation Monthly – 2020 in Review This special edition of Digital Transformation Monthly looks back at the major digital marketing trends and developments of 2020 that shaped a range of sectors in an extraordinary year.
Brand Purpose Best Practice Guide Econsultancy’s Brand Purpose Best Practice Guide defines brand purpose, explains how to create and implement a purpose, and offers examples and ways to measure its impact.
One of the biggest lessons for search marketers from last year is that search insights aren’t only for SEO. They’re also the biggest business asset for responding to market shifts quickly, which will be crucial for brands looking to recover and thrive in 2021. We take a look at how to use powerful search data to influence wider business decisions.
Join us for a live premiere of the new Marketing & Digital Trends for 2021 and Beyond, covering Ashley Friedlein's much anticipated predictions, alongside a panel discussions with brand leaders and a Q&A session.
