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Brands today are putting greater emphasis on their owned and operated channels, making it clear that the direct-to-consumer (D2C) model is more attractive than ever.
US D2C ecommerce sales—including both digitally native and established brands—generated $111.54 billion, making up 14.0% of total retail ecommerce sales, per our estimates.
We invite you to download a complimentary copy of eMarketer’s Roundup “D2C Marketing Trends,” a collection of the latest data and marketing insights, to learn:
How disruptive D2C brands grow without the assistance of traditional brick-and-mortar distributionReceive my copy. This Roundup is made possible by SAP.
Sincerely,P.S. Please forward this email to colleagues and peers who may be interested in D2C trends. Thank you!
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